LINE feature enhancement and customer data utilization system "+DIRECT"
Expand the features of the LINE official account to maximize the effectiveness of SNS marketing.
The "+DIRECT" developed independently by Club Nets is a data management platform (DMP) that expands the functionality of LINE official accounts, enabling the management of customer data and effective information distribution. By enabling "member linkage with in-house data," which is difficult with just the standard features of LINE official accounts, it allows for the delivery of personalized messages based on survey results and purchase history. Additionally, by combining a wealth of options, it can implement a wide range of initiatives on LINE, such as displaying digital membership cards, running receipt submission campaigns, and sending notifications using phone numbers. By delivering information tailored to each customer, it helps prevent blockages while contributing to repeat visits and increased sales. It also includes hierarchical management features that separate management authority between headquarters and stores, catering to companies with multiple locations.
- Company：クラブネッツ
- Price：Other
